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Wet Paint Summer Sale,
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Support Quality!
by MARK GOLDEN,
Golden Artists Colors, Inc.
Golden Artists Colors, Inc., has worked diligently to create a company that we could all be proud of. Our mission, emerging from our conversation with artists, has kept our direction focused:
To grow a sustainable company dedicated to creating and sharing the most imaginative and innovative tools of color, line and texture for inspiring those who turn their vision into reality.
Collectively, the art material industry, along with other manufacturers of quality consumer products, face tremendous market pressure to lower prices and offer continuing concessions for placement of product. This “Wal-Mart® effect” has created an accessible range of inexpensive student-grade products, encouraged a flood of imported products and pushed many manufacturers to adjust the quality of their product and reduce services in order to meet these pricing demands.
With the marketplace so focused on price, opportunities such as improving quality, increasing the range of available products, creating new innovative offerings, and providing support services are all at risk. If this continues, it will eventually reduce the choices available to artists, including where to buy products, availability of materials, quality of products and availability of services.
We believe that there is an opportunity here for us to make a difference.
We all know of stores, whether online suppliers, chains or small independent shops that have worked diligently to become a significant part of their creative community. Some shops have set aside retail space for showing artists’ work, others have committed valuable retail space for regular workshops and education.
Others pride themselves in having incredibly knowledgeable artists on staff. A few shops have become savvy purveyors of art materials from around the world, searching for unique and one-of-a-kind materials to inspire their customers.
And still there are those that endeavor to have just about everything, in every size, always in stock. None of this is accomplished without a serious commitment in time, money and staffing. Many of our favorite art supply retailers, large and small, have re-invested heavily with the the arts community they serve.
They deserve and have earned our patronage.
As a manufacturer that supplies these retailers, we believe in supporting those partners that help to create and support the community of artists, wherever and however they exist. For all of us to thrive as part of a sustaining creative community we must all commit to be a significant contributor to our communities, to share and give back to one another for our mutual success. We recognize quality when we see it...
Let’s support it!
Mark Golden is CEO of Golden Artist Colors, Inc, a company he co-founded with his father, the legendary paintmaker Sam Golden, 25 years ago. Over the years, he has worked closely with leading artists to create custom acrylic paints utilized in their work, including Robert Rauschenberg, Ken Noland, Frank Stella, Jules Olitski, Roy Lichtenstein, Julian Schnabel, David Hockney, Helen Frankenthaler and many others.
Golden Artists Colors produces one of the premier paint lines from the 20th century to the present. We encourage you to visit Golden’s brilliant website at:
www.goldenartistcolors.com.
BUY GOLDEN NOW
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Wet Paint Employees become NAMTA-Certified
Beth
The National Art Materials Trade Association (NAMTA) was formed in 1950 to represent businesses engaged in the sale, distribution or manufacture of art-related products. Today, NAMTA boasts retailers and suppliers in 39 countries around the world and this year Beth Bergman, owner of Wet Paint, was elected to it’s board of directors!
NAMTA provides forums to exchange information, resources to enhance effectiveness and opportunities for growth. It was the second directive which led NAMTA to develop the Certified Art Materials Professional Test. NAMTA members that complete the test within one hour and score 90% or higher are recognized as Certified Art Materials Professionals.
At press time, Wet Paint employees Darin Rinne, Kristina Fjellman and Gregory Graham have all been awarded this prestigious certification, and by the end of 2006 our goal is certification for the entire staff. Watch our “Wall of Awards” at the store to see how we’re doing!
Darin
Greg
Kristina
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Articles
Support Quality! by Mark Golden
NAMTA-Certified Wet Paint Employees
Other Featured Products
Aitoh Origami
Strathmore Windpower Pads
Arches 300# WC Blocks
Hahnemuhle Pads
Aitoh Origami
Let's focus on AITOH this summer!
We love AITOH, one of the major suppliers of the beautiful origami paper that you find at Wet Paint!
And this summer, you will save on all origami products marked “AITOH”!
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Strathmore Windpower Pads
Strathmore -- the paper
company that pioneered the use of recycled content into their pads -- introduces this new line of artist papers that has been made with 100% windpower -- a pollution free, renewable energy source. Four acid-free pads -- sketch, drawing, smooth bristol & vellum bristol -- reflect that a commitment to the environment does not mean a compromise in quality.
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Arches 300# Watercolor Blocks
The power of 300 lb. Arches paper meets the portability of a watercolor block. These cold-pressed, 300 lb. sheets are specifically designed for watery techniques, and the four-sided block sealing, which pre-stretches each sheet, provides extra support for those who work wet. The paper is also 100% cotton, acid-free and buffered with an anti-microbial agent to help resist mildew. Ten sheets are included in the block.
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Hahnemuhle Pads
Hahnemuhle offers a range of excellent pads, each addressing separate media, including pastel, sketching, sumi-e, watercolor, oil & acrylic.
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THE WET PAINT
SUMMER 2006 SALE
You can download a complete PDF of the current Wet Paint Make Your Mark Sale newsletter clicking below.
This file is quite large, so some patience may be required.
You'll need Adobe Reader to view these files.
Summer Sale 2006 PDF
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